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  • Adsense – Maximising Your Income in the Holidays

    June 29, 2012 by  
    Filed under Uncategorized

    Don’t know how to increase your search engine traffic? How do you turn this into your advantage – and actually increase your Google AdSense income at festive occasions such as Christmas and Thanksgiving?

    Here are some tips for boosting both your AdSense income and your traffic;

    Have you noticed around the American bank holidays, like July 4th and Thanksgiving, your AdSense income takes a nosedive? Do you wonder how you can make the most of these holidays and actually maximise your income?

    These income nosedives are something I’ve noticed particularly over the past year and each time this happens my heart is in my mouth as my AdSense income plummets and I wonder if it’s ever going to return to more normal levels. Of course, it does, but just for a day or two, you’re wondering just what has happened to your normal income levels.

    If you’ve been making money with AdSense for any time at all – you’ll know that your AdSense income can be unpredictable, to say the least. From one day to the next you can experience quite big fluctuations for no apparent reason.

    You may well have noticed that particular days of the week are far better than others – this will depend on the particular niche that your site is in. For me, my best days are Wednesdays, with Saturdays & Sundays being particularly quiet. For my daughter’s site, she often has better days at the weekends. It will depend very much on your site content and just who your visitors are. My daughter’s site is fashion-related, so I guess that a lot of her visitors are teenagers and young women who have more time to browse the internet at the weekend.

    Of course, the upside of these AdSense income fluctuations is that the build-up to big holidays, such as Christmas, can see some big increases in income. If your site is one where you can cash in on this market, you’ll want to consider preparing for these several months beforehand. Especially as the Christmas rush starts in early November!

    By creating your content pages embedded with your AdSense code in good time you’re giving the search engines plenty of time to find them and index them. You’ve even got time to tweak them if you find that they’re not coming high enough up the search engine results.

    As well as building pages, don’t forget the all-important building of links. This is more important for MSN and Yahoo, as Google seems to penalise irrelevant links. However, it’s worth building links to your new pages from related sites, as this will improve your search engine rankings and thus your AdSense income.

    It’s especially early to get an early start creating new pages that you want to get ranked in Google as they are now only re-indexing their pages every few months so it is taking longer to get new pages ranked well by them. Making sure you’ve got a Google Sitemap can help to get over this problem. There are plenty of free tools available to help you create your Google Sitemap – just type “free Google sitemap” into the search engines and browse through the available options.

    Of course, the great benefit of building your internet businesses with AdSense is that they’ll keep earning you money while you take your holidays, allowing you to take a well-earned rest.

    AdSense Ad variations: Link Units and Themed Ad Units

    June 29, 2012 by  
    Filed under Uncategorized

    Link units and themed ad units are two variations of AdSense Ads that are meant to further increase the quality of AdSense Ads that get served on websites.

    Let’s take a quick look to see what ‘Themed ad units‘ and ‘Link units’ actually are:

    Themed ad units: As their name suggests, themed ad units are the ad units that are based on particular themes. These themes could be depicted by colors or special type of graphics that are representative of the event or occasion portrayed by the theme. The events and occasions could be things like Christmas, New Year’s Day, Easter etc. Of course, the themed Ads can only be displayed if they are available from the advertisers and if you have enabled the themed Ads on your AdSense account (in ‘Ad Type Preferences’). Also, since the events vary across different locations, the themed Ads are displayed based on the location of the website visitor. Besides this minor difference, themed ad units work in the same way as the normal ad units.

    Link units: Link units are another useful way of advertising through AdSense program. Though the basic premise remains the same (i.e. targeted advertising), the way link units operate is slightly different. Link units are meant to provide even more meaningful advertisements to the website visitors by presenting them with a list of topics (ad keywords) to choose from. The website visitors are then presented with only those Ads that are related to the topic selected by them; hence making their website visit more meaningful.

    The list of topics presented to the website visitor is based on the website content. So, the topics are relevant to the context of website. However, the ‘clicks’ on the topics doesn’t make any revenue for you; it’s the clicks on the Ads for that topic that earns you revenue. As far as implementing of Link units is concerned, it’s done in the same way as other AdSense type products – you copy and paste your AdSense code in the html code of your webpage. Note that you are allowed to implement only one link unit per web page.

    Adsense and Affiliate Programs – A Simple Way to Make Money

    June 29, 2012 by  
    Filed under Uncategorized

    One of the most frequently asked questions of all time is, “How do I make money on the Internet?”

    If you have been trying to make money on the Internet for even a short while, you have undoubtedly heard quite a few names being thrown about. It seems as if everyone sees themselves as an expert and everyone who is anyone knows everyone else who is someone. It is like a marketing guru clique. And they make you think that if you do not know somebody, you will always be a Nobody.

    You have probably encountered product launches, audio and video streaming, teleseminars, and joint ventures, etc. The gurus that are selling these products and services are making money hand over fist. In all fairness, these products and services are genuine and valuable to the folks who buy them.

    But what most of them will not tell you is that there are thousands of people on the Internet making thousands a month without spending a lot of money. They do not fly to every seminar in the country just to make contacts. They rarely do joint ventures, because frankly, no one knows who they are. They literally sit in front of their computers in their underwear, click a few links, and wait for the money to roll in.

    How do they do it? Affiliate links, Google AdSense, and content.

    Take Google AdSense, for instance. Search engines love good content, the more, the better.

    When you create multiple content pages on your website, the search engine spiders crawl the site, then follow each link to more content, which helps raise your rankings.

    How does this make you money? By placing AdSense ads on every page. As readers click through your pages, many will also click the AdSense links. Every time they do, you make a commission from Google. It can be anywhere from a few cents to several dollars.

    They do not have to buy anything. Just clicking the link makes you money. The more people you drive to your site, the more people will click the links, and the more money you will make.

    Now all you need is content. If you are a good writer, you can write your own. But most of us are not.

    One option would be to use articles written by others.

    Go to any of the popular article directories and you will find thousands of articles. Most can used free of charge as long as you include the resource box with each article. Since you are not promoting your own product, this is a very viable option.

    The major downside to using other people’s articles is that the reader will view them as the expert and likely click the link in the resource box instead of the AdSense links, and you lose money.

    However, the best options are the Private Label Rights articles. Just a little editing can turn these articles into your own creation. The reader will view you as the expert, since you are not competing with another writer.

    You can also include your own resource box with a link to an affiliate program, so whether they click the AdSense links or your affiliate link, you have increased your chances of making money. And you have done it without a single product of your own.

    Making money on the Internet is not as difficult as some would have you believe. As with any business, give the people what they want and they will keep coming back.

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